Hear Happy Blog

Watching TV with hearing loss can be surprisingly frustrating, even when the volume seems loud enough. Background music, sound effects, and rapid dialogue often overlap, muddying the words you most want to hear, while accents, whispered lines, or poor audio mixing make clarity even worse. Cranking up the volume helps a little but blasts everyone else in the room and still doesn’t solve the problem of masked speech. As a result, many people with hearing loss end up straining to follow the plot, constantly rewinding, reading lips on screen, or simply giving up and disengaging—turning what should be relaxing entertainment into a tiring chore.

Hearing aid accessories like TV streamers and remote microphones offer transformative benefits for individuals with hearing loss, dramatically improving speech understanding and everyday listening experiences. A TV streamer connects wirelessly to your television, smartphone, or music player and transmits crystal-clear audio directly into your hearing aids, allowing you to enjoy movies, shows, and calls at a personalized volume without disturbing others in the room. Meanwhile, remote microphones (also called companion mics or partner mics) capture a speaker’s voice from up to 80 feet away and stream it straight to your hearing aids, making conversations in noisy restaurants, lectures, or large gatherings significantly easier and less fatiguing. By reducing background noise and enhancing speech clarity, these advanced hearing aid accessories help users stay connected, boost confidence in social settings, and enjoy media with family and friends—ultimately delivering a richer, more independent quality of life.

We have some awesome deals on hearing aid accessory’s right now! Let us know if you have any questions!

Why the ReSound Vivia 9 Holiday Bundle Is Hands-Down the Best Hearing Aid Deal of 2025

If you’ve been waiting for the perfect moment to invest in premium hearing aids, stop scrolling — this is it.

Right now at Pure Hearing, our exclusive ReSound Vivia 9 Holiday Bundle is delivering flagship-level performance at a price that’s making people do a double-take. Here’s exactly why this limited-time offer is the smartest hearing aid value you’ll see all year. ReSound Vivia’s are our top pick for an online hearing aid purchase. We can do everything remotely with our software that we could do with you sitting in our office. Just think, getting your hearing aids adjusted from the comfort of your own home! We also love their easy to use App with features like Noise Filter or Speech Clarity at the touch of a button.

1. You’re Getting ReSound’s 2025 Flagship — The Vivia 9 — at a Massive Discount

The ReSound Vivia 9 is the brand’s most advanced hearing aid ever released:

  • World’s first microRIE with built-in rechargeable battery AND its own AI processor

  • 100% organic hearing experience powered by the new Aurora platform

  • Up to 30 hours of battery life (even when streaming all day)

  • Best-in-class wind noise reduction and speech clarity in noisy environments

  • Direct streaming from both iPhone AND Android (no accessories needed)

  • Hands-free calling and tap controls

Normally, a premium pair of Vivia 9s retails for $6,800–$7,800 depending on the provider. Our Holiday Bundle? Thousands less — while supplies last.

2. The Bundle Actually Includes Everything You’ll Ever Need

This isn’t just “buy the hearing aids and good luck.” You get the complete package:

  • ReSound Vivia 9 premium rechargeable hearing aids (both ears)

  • Premium charger with onboard power bank (3 extra charges on the go)

  • 4-year complete warranty + 3-year loss & damage coverage

  • Free TV Streamer + accessory for crystal clear TV streaming

  • Free follow-up care and remote adjustments

  • Free cleanings and in-office programming

Most clinics charge $800–$1,500 extra for that level of warranty and care. You get it included.

3. Tiny, Discreet, and Virtually Invisible

The Vivia 9 is one of the smallest rechargeable RIEs on the planet — 30% smaller than the previous Nexia model. Most people won’t even notice you’re wearing them. Perfect if you’ve been putting off hearing aids because of vanity (we won’t judge — we’ve all been there).

4. Artificial Intelligence That Actually Works

The onboard Deep Neural Network (DNN) has been trained on millions of real-world sound scenes. It instantly recognizes and optimizes for:

  • Restaurants and holiday parties

  • Windy outdoor walks

  • One-on-one conversations in noisy rooms

  • Streaming podcasts or music with zero lag

5. This Deal Literally Won’t Be Here in January

Every year we run one big holiday promotion — and every year it sells out before Christmas. Once the bundles are gone, the price goes back to normal (and trust us, you don’t want to pay full price after seeing this offer).

Ready to Hear Every Laugh, Toast, and Carol This Holiday Season?

Don’t spend another year nodding and smiling when you’re only catching half the conversation.

→ Claim your ReSound Vivia 9 Holiday Bundle before they’re gone at www.purehearing.com/vivia-holiday-deal or call us at (801) 784-6900 — we’ll save one for you.

This is the upgrade your ears have been begging for — at a price that only comes around once a year.

Happy holidays (and happy hearing!),

The Pure Hearing Team P.S. Yes, we accept most insurance and HSA/FSA dollars too. Let’s get you the best deal possible.

How Medicare Advantage Hearing Aid Benefits Actually Work (and Why It’s Not as Simple as It Sounds)

Hey there! If you’re reading this, chances are you or someone you love is trying to figure out how to get hearing aids covered through a Medicare Advantage plan. We get this question every single day at Pure Hearing, so let’s break it down in plain English.

First: Original Medicare vs. Medicare Advantage

  • Original Medicare (Parts A & B) does NOT cover hearing aids or exams for fitting them (routine hearing is excluded).

  • Medicare Advantage (Part C) plans are offered by private insurance companies, and many of them DO include some level of hearing aid coverage as an extra benefit.

That’s the good news. The tricky part? Every Medicare Advantage plan partners with a specific third-party hearing aid benefit manager, and that company is the one who actually controls what’s covered, how much they’ll pay, and which providers you can use.

The Big Third-Party Players (and What They’re Like in Real Life)

Here’s the current lineup you’ll run into most often:

  1. TruHearing (used by Humana, DMBA, some Select Health plans, some Aetna plans, and others)

    • Biggest name in the game.

    • You call TruHearing directly (or they call you after enrollment).

    • They’ll schedule you with an in-network provider and tell you exactly what your copay will be.

    • Typical allowance: $699–$2,500 per aid depending on the plan and technology level.

    • Huge network, but you have to stay in-network to get the benefit.

  2. NationsHearing (used by many Aetna plans, Wellcare, some Cigna plans, and others)

    • Very similar model to TruHearing.

    • They mail you a welcome kit with a list of providers or you call their number.

    • Coverage amounts vary widely by plan (some are surprisingly generous, some are pretty basic).

  3. HearUSA (used by some Aetna/CVS Health plans and a few smaller carriers)

    • Owned by the same company as Beltone and Miracle-Ear.

    • Benefit is almost always tied to HearUSA-owned locations (so your choice of provider is limited unless you pay out of pocket).

  4. EPIC/UnitedHealthcare Hearing / hi HealthInnovations (specific to certain UHC plans)

    • Their own in-house program, Relate, which offers great prices and usually range from $199 - $1249 per aid.

    • Can include custom built receivers if you need them.

    • This is our personal favorite Medicare Advantage plan, great benefit and several options.

So How Does This Actually Work Step-by-Step?

  1. You enroll in a Medicare Advantage plan that lists “hearing aids” as a benefit (check the Evidence of Coverage document or call the plan).

  2. After your coverage starts (usually January 1 if you enrolled during AEP), you’ll either get a welcome packet in the mail or you call the phone number listed under “hearing benefits.”

  3. The third-party benefit manager verifies your eligibility and tells you exactly what you’re entitled to (dollar amount per aid, which technology levels are covered, etc.).

  4. They schedule you with an in-network provider (or give you a list to choose from).

  5. You go to your appointment, pick out hearing aids that fit within your allowance, pay your copay, and walk out with new ears.

Pro Tips from the Team at Pure Hearing

  • The dollar amounts listed in the plan’s marketing brochure are often the maximum retail price they’ll cover, not what you’ll actually pay out of pocket. The third-party managers negotiate big discounts, so your copay is usually much lower than you expect.

  • Most plans have a new benefit every 2–3 years. Mark your calendar!

  • You usually can’t combine the Advantage benefit with other insurance (like a spouse’s plan).

  • If your favorite audiologist isn’t in-network, you can still see them, but you’ll pay full price and miss out on the benefit.

Bottom Line

Medicare Advantage can be an absolute game-changer for hearing aid costs — many of our patients pay $500–$1,500 per ear instead of $2,000+. But the key is understanding that the insurance company isn’t paying your audiologist directly — they’ve handed the keys to a third-party manager, and that’s who you’ll be working with.

Unfortunately, most 3rd party companies requires you to be within a certain distance from your providing office. If your insurance goes through TruHearing or UHC Hearing, you will need to call the number on the back of your card to be directed to a local provider. Make sure when you go that you know exactly what your co-pay options are. We’ve seen way too many times where providers have neglected to use peoples insurance benefits and have sold them much more expensive aids instead. We can help anyone who has a benefit that goes through Nation’s Hearing or Hear USA.

Luckily for our Utah residents, we would love to help you with your Medicare Advantage hearing aid purchase! Please give us a call or send a text today to schedule your hearing test and consultation!

Here’s to better hearing in the new year!

— The Pure Hearing Team

 

Hey, Hearing Aids Might Just Save Your Brain: What the Latest Studies Are Saying

Okay, real talk: getting older kinda sucks sometimes. Your knees creak, you forget why you walked into the kitchen, and suddenly everyone’s mumbling like they’re in a Christopher Nolan movie. But here’s some legitimately good news: if you’ve been putting off getting hearing aids because “I’m not THAT old,” new research says those little gadgets might actually help protect your brain from dementia.

Yeah, you read that right.

Over the past few years, some huge, well-run studies have dropped solid evidence that treating hearing loss with hearing aids is linked to a significantly lower risk of cognitive decline and dementia. We’re not talking small potatoes either:

  • The big one everyone cites is the 2023 ACHIEVE study (published in The Lancet). It was a randomized controlled trial (the gold standard) with over 3,000 older adults. The people who got hearing aids + auditory rehab had almost 50% less cognitive decline over three years compared to the control group that just got basic aging-education talks. For folks who were at higher risk to begin with (think: less educated, more health issues), the protection was even stronger.

  • Another massive analysis from 2023 looked at nearly 438,000 people in the UK Biobank. After controlling for a ton of variables (education, loneliness, smoking, diabetes, etc.), people who used hearing aids had about a 30% lower risk of developing dementia compared to people with hearing loss who didn’t use them. People who could hear fine to begin with? Their risk was basically the same whether they wore aids or not (obviously). The key takeaway: it’s the act of treating the hearing loss that seems protective.

  • A 2024 systematic review and meta-analysis (basically a study of all the best studies) pooled data from over 31,000 people and found that hearing aid users had a 19–28% lower chance of developing dementia, plus slower cognitive decline overall.

So why does this happen?

The leading theories are pretty intuitive:

  1. Less “cognitive load” – When you can’t hear well, your brain is working overtime just to decode garbled sound. That mental effort steals resources from memory, problem-solving, and other higher functions.

  2. Social isolation sucks for your brain – Untreated hearing loss makes people withdraw from conversations, dinners, parties… and loneliness is one of the strongest predictors of dementia we know.

  3. The brain physically changes – There’s evidence that chronic hearing loss speeds up brain atrophy in areas responsible for speech and memory (like the temporal lobes). Hearing aids seem to slow that down.

Bottom line: Hearing aids aren’t just about hearing better. They’re about giving your brain a fighting chance as you age.

Look, nobody’s saying slap on some hearing aids and you’re immortal. Dementia is complicated, and genes, exercise, diet, blood pressure, and a million other things matter too. But out of all the modifiable risk factors, hearing loss is one of the biggest (it’s in the top 3 according to the 2020 Lancet Commission on dementia prevention), and it’s also one of the easiest to fix.

So if you’ve been squinting at people and pretending you caught every word… maybe it’s time to book that hearing test. Your future crossword-puzzle-loving, grandkid-story-remembering self will thank you.

And yes, modern hearing aids are tiny, rechargeable, Bluetooth-enabled miracles that stream Spotify directly into your head. They’re basically AirPods for people who refuse to admit they’re getting older. (We’re all in that club eventually.)

Sources (if you want to nerd out):

  • ACHIEVE trial – The Lancet, 2023

  • UK Biobank study – Lancet Public Health, 2023

  • 2024 meta-analysis – Lin et al., JAMA Neurology

Now go tell your dad. He definitely didn’t hear this the first time. 😏

Discover the best Black Friday hearing aid deals of 2025 at Pure Hearing! Save $100 instantly on all hearing aid accessories, including premium chargers, tv streamers, and remote microphones. For even bigger savings, shop our exclusive Black Friday hearing aid bundles where you get top-tier, brand-name hearing aids paired with FREE accessories at unbeatable discounted prices. Whether you're upgrading your current devices or purchasing your first pair, these limited-time offers make premium hearing technology more affordable than ever. Don’t miss out! Take advantage of these incredible Black Friday hearing aid and accessory deals before they’re gone!

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Featured Aid of the Month

Signia Pure Charge & Go BCT IX

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Discover the Future of Hearing: Why Signia Pure Charge&Go BCT IX Hearing Aids Are a Game-Changer in 2025

In today's fast-paced world, where every conversation counts, struggling with hearing loss shouldn't hold you back from life's richest moments. At Pure Hearing, Utah's trusted family-owned hearing care experts since 2010, we're thrilled to spotlight the Signia Pure Charge&Go BCT IX hearing aids—the latest breakthrough in rechargeable hearing aids designed for effortless clarity and connectivity. If you're searching for best hearing aids for speech in noise or Bluetooth hearing aids with long battery life, this innovative device from Signia delivers unmatched performance. With our expertise in maximizing your hearing aid insurance benefits in Clearfield, UT, and beyond, let's dive into why these advanced hearing aids could transform your daily life.

What Makes the Signia Pure Charge&Go BCT IX Stand Out?

Powered by Signia's groundbreaking Integrated Xperience (IX) technology, the Pure Charge&Go BCT IX isn't just another pair of hearing aids—it's a smart companion for navigating noisy environments with confidence. Imagine attending a bustling family dinner or a lively work meeting without missing a beat. This receiver-in-canal (RIC) hearing aid excels in speech understanding in noise, boasting a remarkable 22% improvement over leading competitors in group conversations. At the heart of this magic is RealTime Conversation Enhancement, a pioneering feature that uses multi-beam-forming microphones to dynamically focus on multiple speakers around you, even as heads turn or crowds shift. No more straining to catch words— these premium hearing aids make every dialogue feel natural and immersive.

One of the most praised aspects? Own Voice Processing (OVP), which captures and balances your own voice to eliminate that distracting, amplified echo many users dread. Reviewers rave about how this creates a seamless, comfortable listening experience, as if you're hearing yourself as nature intended. Whether you're chatting with loved ones or streaming your favorite podcast, the BCT IX ensures your voice blends perfectly into the mix.

Unrivaled Battery Life and Connectivity for On-the-Go Lifestyles

Gone are the days of fumbling with disposable batteries or constant recharges. The Signia Pure Charge&Go BCT IX sets a new standard with up to 36 hours of battery life on a single charge—including a generous 5 hours of streaming—making it the longest-runtime Bluetooth Classic hearing aid on the market. This is a boon for active Utahns who hike the trails of the Wasatch Front or enjoy weekend getaways without power outlets in sight. Pair it with the portable charging case, which delivers three full extra charges, and you're powered for days of adventure.

Connectivity? It's transformed. Thanks to Bluetooth Classic technology, these wireless hearing aids pair effortlessly with 99% of devices—iPhones, Androids, laptops, Smart TVs, you name it—for hands-free calls and crystal-clear audio streaming. No more compatibility headaches or dropped signals; just reliable, universal access to your world. And with the intuitive Signia Assistant app, powered by AI, you get 24/7 real-time adjustments tailored to your surroundings—tweak volume, reduce wind noise, or optimize for a concert, all from your smartphone.

Comfort, Discretion, and Added Perks Tailored to You

We know comfortable hearing aids are non-negotiable, especially for all-day wear. The Pure Charge&Go BCT IX is Signia's smallest Bluetooth-compatible RIC model yet—ultra-discreet, lightweight, and ergonomically shaped to hug your ear without pressure. Its dexterity-friendly push buttons and tapered design even accommodate glasses wearers seamlessly. Available in multiple colors to match your style, these discreet hearing aids blend invisibly into your routine.

Bonus features abound: Built-in tinnitus therapies like Notch and ocean wave masking for relief from ringing ears, plus IP68 water and dust resistance for worry-free active living. At Pure Hearing, we also offer CROS compatibility for single-sided deafness, ensuring no one is left out.

Real User Stories: Hearing the Difference

Don't just take our word for it—users are loving the impact. "The speech clarity in noisy restaurants is unbelievable; I finally feel part of the conversation again," shares one reviewer after switching to the BCT IX. Another highlights the battery: "36 hours? It's a lifesaver for my long shifts—no more mid-day charges!" Experts at Hearing Tracker and Soundly echo this, calling it a "top-rated prescription hearing aid for 2025" for its blend of innovation and reliability.

Ready to Upgrade Your Hearing? Let's Get Started at Pure Hearing

If you're in Utah or anywhere in the US wondering, "Where to buy hearing aids near me?" or "How much do hearing aids cost with insurance?", Pure Hearing is your go-to. As a local authority on hearing aid insurance coverage, we verify benefits, handle claims, and ensure you get the best value—often at little to no out-of-pocket cost. Schedule a free hearing test today and experience the Signia Pure Charge&Go BCT IX for yourself. With our 60-day risk-free trial and 3-year warranty, there's no reason to wait.

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How Many National Parks Have You Been To?

The United States has 63 designated National Parks, and Utah is home to five of the best (yes, I'm a little biased, but seriously, they are fantastic). What is it about these beautiful landscapes that calm us and make us feel alive at the same time? We live 99% of our lives in a routine world consisting primarily of walls, but when we finally break free, that 1% is glorious!

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Snow Day

Growing up in the Great White North provided me with several snow days. Those were precious hallowed days that only came after much praying from all the kids to the snow gods. Playing in the snow, building snow people (a little P.C. there), and having snowball fights were the name of the game.

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60 Seconds Could Save You 85% On Hearing Aids

Medicare Advantage plans (Medicare Part C) do pay for hearing aids. However, no one else, not your insurance agent, not your insurance company, and none of the third parties they use will tell you exactly which hearing aids they offer or what your out-of-pocket costs will be.

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A Unique Perspective

This morning I woke up early with a bit of a sore throat. I got up and made some hot water and honey, which usually helps. I left my glasses in the room, and I decided to go without them, not wanting to disturb my wife. As I sat on the couch sipping my magical tonic, I enjoyed the peace of the early morning and the warm glow of the Christmas tree.

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Fighting The Voices In Our Head

Life is a labyrinth of tunnels, doors, zig-zags, dead ends, and, sometimes, glorious vistas. The captain of our ship as we navigate these complicated waters are the voices in our head. Outside voices give us advice, teach us, tear us down or lift us up, but they don't turn the rudder. Any action we take is because we think, determine, and then do.

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We Need Your Help

This year we want to help 10 people in need with 100% free hearing aids. We only have two problems. 1. We need your help identifying 10 people with hearing loss who cannot afford hearing aids independently. 2…..

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Black Friday Sale

Have you ever wondered how a furniture store can have a “Sale” every weekend? Have you ever felt that some stores mark up their prices to mark them down to have a “Sale”? Well, I have certainly felt that way! In fact, I have grown quite cynical when I hear the word sale.

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The Dark Side Of Humans

Most of us come out pretty 50/50 on the serving/selfish scale. The truth is that for every kind and gracious thought we have, there's a selfish one that counterbalances it. It's hard to put others first and suppress the desire for self-gratification, power, fame, laziness, and endless fun. Given the opportunity, most humans choose the shortcut and a life of luxury and ease.

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We Are All Simba

As I was watching the show, I realized why this show is so popular worldwide. It teaches a truth that rings true in our souls whether we know it or not. Every single one of us is Simba.

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Children’s Poster Contest

The artist must be present when dropping them off, and everyone who enters will receive a full-size candy bar. The winner will receive a 2023 season Passport to Lagoon and be featured in the newspaper!

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Why we don’t carry Oticon

We don't carry Oticon because they are overpriced and not one ounce better than Phonak, Unitron, Resound, or Signia. You might ask, "If they aren't any better, why are they more expensive?" Well, buckle up buttercup, because I'm about to explain why.

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You Need A Good Belay!

This summer, I took my nephew rappelling down a waterfall. We first had to climb the canyon walls, which got steep in places and pushed him past his comfort zone. He was very nervous but also very brave!

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Phonak Lumity Goes For A Ride

We take the new Lumity hearing aids from Phonak on a dirt bike ride. We test the fit, comfort, noise cancellation, tap control, bluetooth streaming, and battery life. It was a lot of fun.

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